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FairChain Philosophy

The ‘GoGetIt Series’ is here!!

  Down here at the FairChain Headquarters, we’ve decided to really make the point clear that this revolution is not just about our own FairChain model. Instead, we’ve tried over

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FairChain Philosophy

Free trade | For or Against poverty?

Use competitive advantage to help developing countries to escape poverty. Now THAT is one sentence you don’t hear every day. Check out what it means in this short clip… Image courtesy

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FairChain Philosophy

Doing good AND doing Business – WHAT?!

Michael Porter is a Professor at The Institute for Strategy and Competitiveness, based at the Harvard Business School. He is a leading authority on competitive strategy and the competitiveness and economic

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FairChain Philosophy

Free trade vs Fair Trade

Free trade versus fair trade – the battle wages on… Pitted against each other from the very beginning, these two irreconcilable trading models represent polar opposites in the capitalism-socialism spectrum.

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Coffee geekdom

From fair to direct to… FairChain?!

By definition, fair trade is an alternative form of doing business that protects smallscale producers from the oftentimes harsh and unpredictable swings of the open market by guaranteeing them a

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FairChain Philosophy

Using globalisation for GOOD

Free trade is an economic practice.  Well, to be precise, it is a set of international trading principles in which countries can import and export goods without government getting all caught up

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